If you’re a business owner, you must have heard customers and prospects ask many times, “Do you take credit cards?” Many businesses these days accept credit and debit cards. However, for those business owners who aren’t accepting payment from customers by credit and debit cards, they are losing out on additional revenue for their business.
Consumer Credit Card Use
More and more consumers these days are utilizing credit and debit cards to pay for their purchases—not only with online purchases—but also at traditional brick and mortar stores. Paying for purchases with cards helps if you don’t want to carry too much cash on hand. Other people decide to pay with credit or debit because they’re trying to accumulate loyalty points or earn airline miles etc.
Warehouse stores like Costco, BJ’s and Sam’s Club accept credit cards and when members got to Costco, they can get a membership card which also doubles as an American Express credit card. When members use this card to pay for purchases at other stores and businesses, they earn points towards rebates. It’s a win-win situation for members and the business alike.
For those consumers who are using credit cards to make purchases, it’s always wise to pay off the monthly balance on those cards so that you don’t accrue unwanted interest payments. In these days of hard economic times, many consumers have also turned towards using debit cards to pay for purchases. They’d rather not use credit cards and want to only pay with “money-in-hand,” but use the convenience of a debit card rather than handing over the actual cash.
Business Merchant Accounts
If you think that there are too many fees involved with setting up your own merchant account to accept credit and debit cards for your business, there are services which have many benefits and aren’t extremely expensive. For more information on small business owner, Mike Parsa’s story, check out this article from Costco Connection Magazine: Doors Open to More Sales